Turkey remains a popular destination for British money transfer customers, according to new figures out this week.
The country moved up one place in the UN World Tourism Organisation's rankings to become the world's sixth most-visited country.
And much of this is down to tourism from Britain, with figures revealing that 2.6 million people visited Turkey from the UK last year alone.
Undersecretary for the Turkish ministry of culture and tourism, Ozgur Ozaslan, who is visiting the World Travel Market in London this week, said that the country is keen to keep adding visitor numbers in the coming years.
"Our target for 2023, exactly 100 years since the founding of the Turkish Republic, will be to achieve at least 50 million visitors annually and become fifth in the world for international arrivals," he noted.
It comes after the release of Skyfall, the latest James Bond film, prompted a rise in searches for holidays in Turkey.
Posted by Huw Jenkins