Luxury residential tower branded by Mercedes set to open in Dubai

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Joe Baker
Joe Baker
Senior Copywriter
Joe is a Senior Copywriter working on reports, news and analysis. Previously, he worked as a B2B copywriter, journalist and editor covering a broad range of topics, including technology, transport,… Read more
  • Dubai’s luxury real estate market has just received a glamorous addition with the unveiling of a Mercedes-Benz-branded $1bn luxury tower.
  • This move further solidifies Dubai’s commitment to embracing opulence and attracting the world’s elite.
  • Dubai’s real estate market is experiencing a surge in growth, driven by the influx of wealthy individuals and the increasing population.

Dubai has long been known for its extravagant and luxurious lifestyle, catering to the super-rich from around the world. In its latest venture, Binghatti Properties is set to complete a $1bn luxury tower in collaboration with Mercedes-Benz.

With unobstructed views of the iconic Burj Khalifa, the tower has 150 exquisite apartments, starting at $2.7m. As Dubai’s property market continues to soar, this project highlights the city’s commitment to catering to the super-rich.

The $1bn project is the latest in a series of branded developments that have become increasingly popular in the city. These high-profile projects are a sign of Dubai’s confidence in the return of the luxury real estate market.

Despite some concerns about a possible slowdown in the real estate market, Binghatti Properties remains optimistic, with its CEO, Mohammad Binghatti, expecting prices to climb significantly this year.

With a track record of completing projects quickly, Binghatti Properties aims to capitalise on the demand for luxury properties by completing 20,000 homes in the next 18 months.

As more affluent individuals flock to the city, developers are seizing the opportunity to cater to their luxurious lifestyles and the recently announced Mercedes-branded $1bn luxury tower is a testament to Dubai’s confidence in the super-rich market.

High net-worth individuals (HNWIs) looking to invest in Dubai real estate should use a safe mode of money transfer when making international payments.

In an interview, Binghatti, a prominent figure in the real estate industry, expressed his optimism about the future growth of Dubai’s high-end real estate sector.

With rental and home prices already witnessing significant spikes, it seems that the only way for the market is up. The Mercedes-branded tower has already seen impressive sales, with all apartments in the first phase sold out and second-phase apartments waiting for release.

The Bugatti Tower, another high-end development, has also experienced success, with buyers willing to pay for the exclusivity and prestige that comes with owning a property in Dubai.

According to Binghatti, there is no indication of a slowdown in activity or a crash on the horizon. In fact, he believes that as interest rates soften, borrowing will increase and the luxury real estate market in Dubai will continue to thrive.

This addition to Dubai’s luxury real estate market is certain to catch the attention of HNWIs eager to make an investment in this prestigious project.

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