Luxury brands explore eBay-style pricing


Joe Baker
Joe Baker
Senior Copywriter
Joe is a Senior Copywriter working on reports, news and analysis. Previously, he worked as a B2B copywriter, journalist and editor covering a broad range of topics, including technology, transport,… Read more
  • Luxury brands, such as US-based retailer Telfar, are beginning to test an eBay-style pricing model for their products.
  • It involves setting a starting price and allowing customers to bid on the product to win it.
  • The concept could significantly impact how people transfer money online, as time is of the essence with this style of pricing.

Luxury brands, including US-based retailer Telfar, are testing a new eBay-style pricing model.

The concept of this model is similar to the ‘name your own price’ concept that eBay has been using for years.

The model allows shoppers to submit offers for items, and then the brands can decide whether to accept or reject the bid. This allows shoppers to negotiate on price, potentially resulting in discounts.

It could significantly impact how people to do online money transfers, encouraging more people to use digital payment methods.

It could also see consumers favouring fast money transfer options to facilitate their purchases, as with this style of pricing, time is of the essence.

The overall aim is that this model will make luxury goods more accessible to shoppers while allowing brands to maintain their high-end image.

The new model also allows luxury shoppers to remain anonymous during the process.

This way, they can keep their intentions and pricing information private, which can be a significant advantage for shoppers.

Time will tell just how successful this new model will be, but it has potential for luxury brands looking to expand their reach and for shoppers who are looking for a good deal without sacrificing the exclusivity of luxury goods.

Are you looking to invest in luxury brands? If so, you can use our money transfer comparison tool to compare the rates of different money transfer companies to find the best option.


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